Iconic breakfast cereal Weet-Bix turned 90 on October 28.
Celebrating the milestone, Sanitarium executive general manager Todd Saunders said while much has changed since 1928 one thing has remained constant—families just want breakfast to be simple.
“It’s what Weet-Bix has championed for the last 90 years—uncomplicated, affordable and tasty nutrition,” he said. “And it’s why nine decades later, Weet-Bix remains a firm favourite in the breakfast aisle with a box in almost half of all Australian…

Read more at the source: Weet-Bix celebrates its 90th birthday

Article posted on en.intercer.net from Adventist.org News Feed.